Success in the convenience store retail environment depends on having the right products in the right locations. With limited real estate to work with, product selection and placement becomes of utmost importance. Smart Retail provides the necessary information to make the right decisions and ensure the highest level of profitability per square foot.
- Customer Profile
A solid understanding of your customer base is key to supporting their needs. Smart Retail provides an easy to read, in-depth report about your customer base. While information is completely anonymous, important details such as age, gender, and volume of customers are provided.
This type of automated data collection for your store has never been available until now. Know how many adults, seniors, and children come in by the day, hour or minute. Apply this information when selecting products to stock and get the most value out of every square foot of retail floor space.
- Identifying Patterns
Where do people go in your store? Understanding customer traffic patterns will provide tremendous insight into managing store layouts. Proper layout of a convenience store usually involves directing traffic through impulse items as customers look for items they originally stopped in for. But what exact path are they taking and how can you make the most of it?
Smart Retail products output an easy to read customer traffic map showing you exactly how people move through the store and where they spend their time. Traffic maps combined with customer demographic data make store layout and product selection decisions much more effective; better serving the customer and maximizing profit.
- Financial Metrics
Smart Retail products are compatible with a number of POS devices allowing for close monitoring of abnormal behaviors. With our products installed and integrated with your POS system, automated capture of non-scans or sweet-hearting becomes possible. Was credit given?
Want to know if there was a customer to receive that credit? Smart Retail’s solution will let you know. Do some of your clientele have a problem with bad checks? We can detect and recognize when they are in the store. Maximize store revenue and profitability using Smart Retail.
Smart Retail has the resources and know-how to provide automated, video-based business intelligence for the ever evolving retail market place.
To learn more – simply select a category from the list to expand the full benefits offered.